Creative directions for key screens. Click to preview.
Three approaches for the ICP definition page. Blends AI chat with structured document editing.
Full 6-stage conversation with explicit stage transitions. AI guides naturally, "Continue to Stage X" appears when ready. Rich coaching patterns, document updates in real-time.
Conversational AI guides the ICP process. Chat on left, document auto-populates on right. AI acknowledges direct edits. Stage progress tracked visually.
Document-first with expandable sections. AI assistant lives in sidebar for questions and suggestions. Inline hints guide each section.
Traditional step-by-step wizard with AI coaching between stages. Clear progress, focused questions per step, review at end.
Six creative directions for the network home screen.
Interactive force-directed graph showing Jesse at the center with connections radiating outward. Nodes sized by relationship strength, colored by category (CMO, Ampush alum, GA client, etc.).
Grid of company logos organized by industry/category. Heat overlay shows network density. Filter by D2C, SaaS, AdTech, etc. Logos glow based on relationship warmth.
Mosaic of profile photos filling the screen. Hover reveals name/title/company. Filter chips float on top. Search causes non-matches to fade. Very human, very personal.
US map with glowing dots for each contact location. Cluster density shows where the network is strongest. Click a region to zoom and see profiles. Great for "who do we know in Chicago?"
Describe your ICP, then swipe through matched profiles. Yes/No/Maybe builds your shortlist. AI explains why each person matches. Gamified discovery.
Concentric rings: Jesse at center, then inner circle (texts weekly), then close network (monthly contact), then broader network. Click to drill into each layer. Shows depth of relationships.